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Digital Marketing Manager

Position/Type:
Legal Marketing
Level:
Manager, Other
Location:
Scotland
Job Term:
Permanent
Salary Description:
Competitive
Posted:
13/10/2017
Recruiter:
Burness Paull
Job Ref:
BP-DMM-17

Job Title: Digital Marketing Manager

Department: Business Development & Marketing, Business Services

Location: Edinburgh

Responsible to: Communications Manager

Salary: Competitive

Burness Paull is one of Scotland’s premier law firms with offices of equal size and strength across Glasgow, Edinburgh and Aberdeen, serving clients in Scotland, the UK and globally.

We are looking to recruit a Digital Marketing Manager within our Business Development & Marketing team in Edinburgh.

Duties and responsibilities:

  • Implement and evaluate the firm's digital marketing strategy
  • Manage the integration of the firm's website, CRM system and Vuture
  • Provide search engine optimization (SEO) expertise to the business development team
  • Bring a sound understanding of cross channel digital marketing processes, data analysis and presentation
  • Provide strategic support in social media and content marketing
  • Support digital aspects of cross-firm thought leadership campaigns
  • Manage client centred and profitable website development
  • Co-ordinate use of external agencies where appropriate

Person specification:

  • Bring sound understanding of cross channel digital marketing processes, data analysis and their presentation
  • Be creative and hungry to share industry best practice and new ideas
  • Ambitious to deliver market leading digital marketing strategy
  • Be well networked in the digital marketing community /experience of co-ordinating external agencies
  • Have good communication and project management skills
  • Be personable, proactive

Closing Date:
13/11/2017

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