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CRM Manager - Ambitious Law Firm

Job Term:
Legal Business Development
Salary Description:
£45000 - £50000 per annum
Leighton Taylor Consulting
Job Ref:

An ambitious and driven law firm is looking for an experienced CRM Manager to support and develop its newly implemented, cutting edge CRM tools, ensuring the firm achieves the best return possible on its investment.

The role holder will work closely with the Head of BD, Marketing Communications Manager, and BD & Marketing Director to create and deliver a strategy to enable the delivery of high quality data to the business and will be responsible for overseeing the on-going implementation of the firm's CRM tools. Championing the purpose, benefits and use of the firm’s CRM system to senior management and all teams and departments within the firm through regular written and verbal communications including presentations, the successful candidate will take the lead in educating and promoting the use of the firm's CRM system as a valuable business development tool. You will be expected to demonstrate continuous improvement of the firm’s data through data management and strong segmentation to drive highly targeted marketing communications and will also be tasked with designing and agreeing working policies and maintenance procedures that will help achieve ‘best practice’ in data management and overseeing the regular data quality tasks for bounce backs, duplicates, DCM Inbox and manage folder dependencies

The successful candidate will be a confident, personable and organised graduate or equivalent, with a strong understanding of the marketing and business development function coupled with an interest in law. It is essential that the CRM Manager has good experience of maintaining and developing a CRM system, ideally within a professional services firm, strong data experience and a keen awareness of developments. You must also have a team-oriented attitude and strong communication skills to deal with people at all levels.

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